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Signage has three main purposes – the 3 ‘I’s of signs: Information, Instruction, Identification. Well designed signs help you understand product and service offerings; they tell you what to do or where to go to accomplish what you need; and they aid in locating people and places. The “snazziest” sign is not always the most effective; the most visually appealing one may not be the most readable. Shape and layout, color and contrast, content and copy size all need to work well together to capture attention, deliver your message, and have a lasting impact. Lykins-Signtek believes in providing our clients with information, education, and resources that may help you make the best choices for your needs.

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